Sahej Verma, a second-year global studies student, said he attended the event to hear more about why global businesses invest in countries with weak infrastructures. Students who attended the event said they learned more about the relationships between governments and businesses. “Cyber threats are a risk to every company in every industry, not just big companies, so everything from trade security to (movie) scripts, these things are vulnerable to an array of nefarious actors,” Zegart said. She added political threats can affect businesses that operate on a global scale if they are unaware of weak security points in their supply chains. Zegart said changes in the international political landscape in combination with cyber risks can cause both large and small businesses to falter or fail if they do not anticipate problems. “You look around the corner and it’s the Russian government using a social media platform to interfere in your political race, and that’s political risk,” she said. Rice said the geopolitical landscape is constantly changing and that online interference in businesses and governments poses a real threat. “Companies that can and know how to use (social media) can benefit.”

“If companies can use social media to show that they care when something bad happens, it can mitigate risk,” Zegart said. CEO Kevin Johnson issued a statement claiming full accountability after the company received widespread attention for the arrest of two African-American men in one of its coffee shops in Philadelphia after they were asked to leave for not purchasing anything.

Zegart said social media can contribute to political risks, especially when companies use it to address problems that place them in the public spotlight. Rice and Zegart said there are unprecedented risks that successful businesses need to anticipate, including cybersecurity and public relations risks. Rice and Amy Zegart, a professor of political science at Stanford University, also talked about their new book “Political Risk: How Businesses and Organizations Can Anticipate Global Insecurity,” which advises businesses on how to deal with risks, such as foreign government actions and internet hacking, from political actors. should pursue at a forum hosted by the Burkle Center for International Relations in Carnesale Commons. Bush’s administration, talked about the international development projects she thinks the U.S. should double its efforts to promote democracy abroad in order to increase economic stability worldwide.Ĭondoleezza Rice, who served in former President George W. A former United States secretary of state said at an on-campus event Friday she thinks the U.S.

Political Risk by Condoleezza Rice